IZHEVSK. Feb 15 (Interfax-AVN) - The Rostec state corporation's Kalashnikov company has noted a moderate growth of the global civilian firearms market amid a decline seen on the Russian market in the Q4 2017 report released on Wednesday.
"The global market of civilian firearms has demonstrated a moderate growth (3-5%) yet the activity of many Russian enterprises on that market is limited by the ongoing sectoral sanctions," the report said.
The Russian market of civilian firearms has been shrinking, the report said. In the opinion of Kalashnikov's specialists, "the primary factor causing this decline is the decreasing purchasing capacity of potential buyers amid the unfavorable economic situation in Russia," it said.
The pressure of imported products on the Russian civilian firearms market has decreased, too, the report said. "The factor causing this decline is the ruble fall, which has significantly increased the cost of foreign civilian firearms sold on the Russian market," he said.
Given those circumstances, Kalashnikov will concentrate on increasing its share on the Russian market in addition to developing the product range, conducting a flexible pricing policy, improving product quality, and bolstering sales on foreign markets free from anti-Russian sanctions.